Portfolio
No showreel, no stock photos. Three projects, exactly as they happened, with everything that came with them.
01 · Restaurant
Restaurant Sempia
Built a TikTok following from zero. Guests started showing up because of the content.
10 months of ongoing work
186K
TikTok video views
+3,837% in 60 days
25K
TikTok likes
+17,670% over the same period
2'750
TikTok profile views
+4,993% in 60 days
384
Instagram followers today
@restaurantsempia
Source: TikTok analytics export (60-day window, May–July 2024) and the current live status of @restaurantsempia.
Starting point
I built a TikTok account for Sempia solo, spontaneously, with no big plan, just started. Guests soon came into the restaurant and mentioned the content directly.
Approach
In parallel, over ten months I completely redid the print material: menus, banners, sponsor boards, flyers. On Instagram, videos kept running, tailored to the audience that actually cared.
02 · Hotel & Restaurant
Hotel Sempachersee
One account, four brands: hotel, restaurant, bar and event space under one roof.
Ongoing work over several months
1'257
Instagram followers today
@hotelsempachersee
390
Posts
since account start
4
Brands under one roof
Hotel, Vivace, LAGO, Aurora
Source: current live status of @hotelsempachersee.
Starting point
For Hotel Sempachersee I took over the full marketing package, minus TikTok. Under that umbrella run the restaurant Vivace, the bar & lounge LAGO, and the event space Aurora, all marketed through the shared hotel account.
Approach
Over several months I promoted events, ran ads, and kept adjusting based on results, instead of setting something up once and leaving it running.
03 · Nightlife
All in One Bar, Ebikon
One test video, captured in real moments instead of staged scenes.
Short project: one event, one reel
Starting point
For the All in One Bar in Ebikon I covered one event in photo and video, made for an Instagram Reel.
Approach
The reel that captured the mood most honestly was the one that got published. Here's a look at the footage behind it.
We at All In One had a really positive experience working with Sofija. The collaboration was straightforward, pleasant and professional from the start. She took a range of photos and videos for us and put together a genuinely great video from them.
What we especially appreciated was that Sofija understood what we had in mind while also bringing her own ideas to the table. During the shoot she was engaged, flexible, and adapted well to what we wanted. We're very happy with the final result too.
Overall, working together was genuinely fun, and we can absolutely recommend Sofija and her work. Thank you for the great collaboration!
Want a project like this for your field?
Tell me what it's about. We'll figure out the rest in a call.

